The Metaverse is a Gimmick? Alessio Vinassa Highlights Real Use Cases for Immersive Digital Worlds

The term “metaverse” has been tossed around with reckless abandon over the past few years. From flashy product launches to corporate rebrands, the idea of persistent virtual worlds where people live, work, and play has captured mainstream attention—only to fizzle under the weight of speculation, half-baked platforms, and cartoonish avatars.