NFT

Starbucks is closing its Odyssey Beta program, marking a significant transition away from blockchain rewards for the foreseeable future.  The Seattle-based company informed customers of Odyssey’s sunsetting through email and in an update on its […]

Starbucks pauses its NFT program, with its lead Steve Kaczynski optimistic about the future of loyalty programs and NFTs, as the company plans its next digital strategy. Starbucks, the global coffeehouse chain, has announced the […]

The Starbucks NFT rewards program will soon be no more. In late 2022, Starbucks dipped its toes into the world of Web3 with a beta launch of its new NFT rewards program, Starbucks Odyssey. It […]

Starbucks has announced the end of its Odyssey Beta program, an NFT-related extension to its existing rewards system. They stated that the program “must come to an end to prepare for what comes next as […]